The Data You Need, The Privacy Consumers Expect
Businesses need data to present shoppers with the right offer at the right time, but consumers are concerned about privacy, and regulators have some strict standards for how data should be handled. The right partners can help businesses maintain the highest standards of compliance.
At Launch Labs we take privacy and information security seriously. We comply strictly and conservatively with all current privacy and data security guidelines including FTC Safeguards, the California Consumer Privacy Act (CCPA), and the Telephone Consumer Protection Act (TCPA). Here’s how we help businesses do more with their data while meeting privacy and compliance standards.

SOC 2® Type 1
Launch Labs has successfully completed a SOC 2® Type 1 examination with BARR Advisory, P.A. The examination assesses the effectiveness of our controls for the security and confidentiality of our systems. For the detailed report demonstrating our commitment to sound cybersecurity practices, please request a copy under NDA by contacting security@launchlabs.ai.
Launch Labs customers using Ignite see results like these
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Frequently asked
questions
Yes, consumer data is only collected after the consumer has given affirmative, opt-in consent to collect geolocation data. Cookie consent management or other privacy tools used by the client business could further limit or provide options for limiting how their personal data is collected and processed. Launch Labs will offer integration with all cookie consent menagers requested by the business partner.
We apply a FTC-compliant information security program that includes: designation of a qualified individual who implements and supervises our information security program; safeguards designed and implemented to control risks identified through the risk assessment process; regular monitoring and testing of our information security safeguards.
Ignite has customer names, addresses, email addresses, and phone numbers. The data is stored within databases and database backups. Database access is only available to a small number of engineers, access is controlled using secure shell (SSH) and firewall connections.
Ignite complies strictly and conservatively with TCPA. The process begins when a visitor sends a text message requesting to claim an offer from a physical location, email, or landing page. The platform replies and sends the lead to the client business’ CRM. A second message may be sent if the client business has activated survey messages. A reminder message is sent between 12 and 72 hours after their last visit to the website depending on their level of interest. If the visitor replies ‘STOP’ at any point, the platform will never message them again.
Yes, Customer data within the web application is encrypted in transit to user’s browsers using Transport Layer Security (TLS) / Secure Sockets Layer (SSL). Transportation of customer data to business CRM’s is encrypted everywhere that encryption is supported.
Yes, Launch Labs acts as a “service provider” under the CCPA. CCPA-mandated terms govern our agreements with business clients to allow those business clients. Launch Labs processes that personal data on behalf of the relevant business client subject to and in accordance with terms in our standard client agreement.
Every business needs to determine this for themselves. We recommend consulting with qualified legal counsel with respect to privacy policies, notices, or consents and related legal requirements.
If you have any questions about Ignite's personal data processing or posture as a service provider, please contact us at dataprotection@launchlabs.ai. For all other security related questions, please contact security@launchlabs.ai.
